Link Building Strategies

If you are looking for ways to get more traffic to your website, then the best way is through link building. But there are so many different ways of doing this and it can be confusing for beginners. I have put together a list of my favorite strategies that I use on a regular basis when doing SEO.

Guest blogging

Guest blogging is a great way to build relationships with your audience, spread your brand and get links back to your blog.

Here are some steps on how to find guest blogging opportunities:

  • Set up Google Alerts for your niche keywords. Google Alerts will notify you when there is new content published in any of the top blogs related to that keyword. You can also use BuzzSumo, a tool that shows you the most shared content across different social media platforms worldwide. You can search for guest post opportunities by searching for "guest post" + "your industry", or any other relevant keyword phrase.

  • Mention other bloggers in guest posts on their sites or on social media sites like Twitter, Facebook etc., asking them if they have any openings for bloggers or writers from time to time; this way you'll be able to connect with them and ask if they'd be interested in working together sometime (without being too pushy about it).

Local blogs

  • What are local blogs?

Local blogs are very relevant to your business, and they can be a great tool for link building. Local blogs focus on topics specific to their location and are usually written by local writers who know their readers well. If you're running a bakery in New York, for example, you would want to target local bloggers who write about food or restaurants if you want the best chance of getting a positive backlink from them.

  • Where can I find these types of websites?

There are two ways that you can find local websites: by searching directly for them or through Google's indexing process (crawling). To search directly for these websites using Google's search engine results page (SERPs), simply enter "blog [your city]" into the search field at the top right corner of any Google query box (without quotation marks) and then press Enter/return. You should see several results that contain your targeted keyword phrase along with other content related to those keywords; these will be considered "local" sites because they are focused on providing information related specifically to where you live rather than across larger geographical areas such as states or countries‚Äč

Blogging on Tumblr

  • Create a Tumblr blog

  • Use keywords in the blog title, description, and body

  • Add tags (keywords) to your posts

  • Add a cover photo that highlights your brand and makes it clear what the blog is about.

Create a Wiki page with your content

  • This strategy is great for a few reasons. First, it gives you another page on your site that has your content in it, which means more links back to the rest of your site. Second, it helps build up your reputation as an expert in a particular field by contributing to other sites' content.

  • To create a wiki page with your own content on it, all you have to do is follow these steps:

  • Create or find an existing wiki that's relevant to what you want to write about (e.g., if I was going to write about how link building strategies work, I'd look at Wikipedia or Wikihow).

  • Find out where the owners of this website want their pages hosted and start preparing them for submission by adding references and citations from scholarly journals where applicable; see what format they prefer when submitting new pages (they might prefer Microsoft Word documents over PDFs), so that when it comes time for submission there isn't any confusion about what needs changing later on down the road once they've made their final edits under review process."

Internal linking

  • Link to related pages. Linking to other pages on your site helps search engines understand the relationship between the content on those pages and your current page. This is especially important for internal linking, as it can help increase authority and trustworthiness of the referring page.

  • Link to keywords. By linking out to sites that have relevant, keyword-rich content in their titles/headers/content when appropriate (e.g., in a blog post), you create opportunities for relevant sites to link back to yours while also providing additional context around your keywords, which can help them rank better in search engines like Google or Bing!

  • Linking to competitors' brands can actually be beneficial if used properly since it shows an association with them---i.e., "we both sell coffee machines so we must be similar companies even though we have different values/services etc..." This could increase credibility and improve brand awareness among consumers looking at either site; however care should be taken not use this technique too often because it could also start appearing spammy after awhile...

Content curation

Content curation, while not an easy strategy to implement, can be a great way to build links and establish your brand as an authority in your industry. You'll be doing two things with content curation:

  • Creating content that is already resonating within the industry and adding your own perspective by providing a summary/recap.

  • Reaching out to influencers via email or social media asking them for their opinion on the topic in question.

SBP method and advertisement free websites.

Another method that can be used to generate traffic is the SBP method, which stands for Search Box Promotion. In this method, you create a website using your own domain name and then use a search box on your site with the same domain name. After some time, you will start getting traffic from people searching for information on that topic through that search box.

This technique is great because it doesn't require any paid advertisements or other promotional activities; it simply uses organic methods like search engine optimization (SEO) and content marketing to increase awareness of your brand.

Commenting on blogs, and building a community of like minded bloggers.

If you are looking for a way to build links, and you want to do it in a non-spammy and natural way, then this strategy is perfect for you. Blog commenting is one of the best ways to get your content out there, while at the same time building your personal brand. It's also an excellent way to build relationships with other bloggers who may be interested in promoting your content or giving you a link back from their site as well.

One thing I always make sure that I do before writing any blog post is check out Google search results for my topic keywords; if there are already several pages of articles written about my topic then it probably means that I need to spend some time researching more information about this topic before even thinking about writing anything else on it myself!

Anything that involves building links to your website and that does not involve paid advertisements is a great way for traffic generation.

You can get free organic traffic through developing a blog, building an email list and using social media. Anything that involves building links to your website and that does not involve paid advertisements is a great way for traffic generation.

Paid traffic is bad because it's expensive, it's not sustainable, it doesn't provide any long term value, and it's one of the best ways to burn your money. Don't spend your hard earned money on paying for traffic unless you have a proven track record of success with paid advertising campaigns in the past!

You should avoid any kind of "quick fix" type solutions when it comes to generating organic search engine rankings or getting more visitors on their website. Paid advertising is not a good strategy either since these types of ads are only temporary solutions that won't last forever (since they're expensive).


As you can see, there are many different ways to build links to your website and they don't have to be expensive. We hope this article has given you some ideas on how to create more traffic for your blog or website without having to pay for advertisements.